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Unlock the Power of Email Automation and Supercharge Your Success!

August 23, 2021
2 mins read

As businesses and marketers strive to keep up with the ever-changing digital landscape, email automation has become an increasingly important tool for streamlining communication and maximising efficiency. 

Automating emails can help optimise your workflow, allowing you to maximise your team’s time and resources while still providing customers with the personalised, timely communication they expect. 

In this blog, we’ll explore the potential of email automation and how it can help streamline your business’s communication and increase customer engagement. 

Whether you're a small business owner, a marketing professional, or just someone looking to streamline their email communication, this post is for you.

What is Email Automation?

Email automation is one of the most powerful tools available to businesses in the digital age. It’s a technology that automates email marketing campaigns and streamlines processes, eliminating manual labour and increasing the effectiveness of your message.

Put simply, it automates the process of sending emails. Instead of manually writing emails, creating campaigns, and sending messages, email automation allows you to set up an automated system that does the work for you. 

This means you can create and send emails without manual labour, and your messages will be sent to the right people at the right time.

The way it works is that you create an automated email campaign that is tailored to your desired audience. You can set up rules for when and how your emails should be sent, and the system will do the rest.

An automated message will be sent when someone is added to your list. When an existing customer makes a purchase, a follow-up email can be sent.

There are many different types of email automation that you can use to increase the effectiveness of your message. You can set up triggered emails based on user behaviour, create segmented campaigns based on customer interests, or create a drip campaign to nurture leads and build relationships.

Email automation is a great way to streamline your marketing efforts and ensure that your messages are sent to the right people at the right time.

Automated Email allows you to send real-time, one-to-one messages.

One of the benefits of email automation is the ability to send real-time, one-to-one messages to individual recipients. This can be especially useful for businesses that want to send personalised, targeted emails to their customers or clients.

For example, let's say you run an e-commerce website and want to send an abandoned cart email to a customer who left items in their shopping cart without completing the purchase.

With email automation, you can set up a trigger that sends the email to the customer as soon as they abandon their cart. This allows you to reach out to the customer in real time while they are still interested in the products they left in their cart.

In addition to abandoned cart emails, you can also use email automation to send personalised emails based on a customer's purchase history or other behaviours. 

For example, you could send a personalised email to a customer who has recently made a purchase, offering recommendations for similar products or discounts on future purchases.

Overall, the ability to send real-time, one-to-one messages is one of the key benefits of email automation, as it allows you to reach out to individual customers or clients in a targeted and personalised way.

It allows marketers to send highly targeted and timely messages to their audience that also has:

Relevance

It is an effective way to send relevant and personalised messages to recipients. You can send emails tailored to individual recipients' specific actions or behaviours by setting up triggers or rules.

By sending relevant and personalised messages, you can improve the chances that your emails will be well-received and result in the desired outcome, such as a purchase or repeat visit to your website.

Engaging content

It can be an effective way to deliver engaging content to your audience. By setting up automated emails triggered by specific actions or events, you can ensure that your messages are timely and relevant to your recipients.

To create engaging content for your automated emails, you can use a variety of tactics, such as:

  • Personalization: Add personalized elements to your emails, such as the recipient's name or information about their past interactions with your business.
  • Visual elements: Include images, videos, and other visual elements to make your emails more appealing and engaging.
  • Interactive elements: Use buttons, forms, and other interactive elements to encourage recipients to engage with your emails.

Brand building

Email automation can be a powerful tool for building and maintaining your brand. Here are a few ways that email automation can help with brand building:

  • Consistency: By automating your emails, you can ensure that your brand's tone, messaging, and design elements are consistent across all of your emails. This helps establish your brand as a reliable and professional presence in the minds of your customers or clients.
  • Personalisation: Email automation allows you to personalise your emails to individual recipients, which can help to build a stronger connection with your audience and make your brand more memorable.
  • Targeted messaging: Email automation allows you to segment your email list and send targeted messages to specific groups of people. This can help you to tailor your message to the needs and interests of your audience, which can help to build your brand's credibility and authority.
  • Engagement: By sending timely and relevant emails, you can encourage your audience to engage with your brand and build loyalty over time.

Drive real and meaningful business results

It can be an effective way to drive real and meaningful business results. This can help to increase the effectiveness of your emails and drive business results such as:

1) Loyalty

Email automation can be an effective way to build loyalty with your customers or clients. By sending personalised, relevant, and engaging emails, you can strengthen your relationships with your audience and encourage them to continue doing business with you.

You can create a sense of urgency and anticipation by sending customers emails at the right time. This can help develop a feeling of loyalty as customers will be more likely to act on the offers and promotions they receive.

2) Retention

Email automation allows marketers to send emails to customers regularly, often daily or weekly. The emails can be personalised and tailored to a specific segment of customers. 

This ensures that customers receive the most relevant information, which is essential for customer retention.

3) Revenue

Email automation can be used to create a personalised customer experience. Automated emails can be sent to customers based on their past behaviours, such as when they first signed up for a newsletter or when they last purchased a product. 

This allows businesses to send tailored emails that are more likely to be opened and read. As a result, companies can build relationships with their customers and increase the likelihood of repeat purchases.

Email automation can also be used to improve customer service. Automated emails can be sent to customers in response to their inquiries or complaints, which helps businesses resolve customer issues quickly and efficiently. This can improve customer satisfaction and loyalty, translating into increased sales.

4) Action

By automating emails, businesses can send tailored messages to customers at the right time, with the right message. This helps to build trust and encourages customers to take the desired action. 

Here are some ways email automation can help encourage customers to take action.

  • Strong calls to action: Use clear and compelling calls to action in your emails to encourage customers to take action. This might include buttons, links, or forms that allow them to purchase quickly, sign up for a newsletter, or take other desired actions.
  • Timeliness: By sending timely emails triggered by specific actions or events, you can increase the chances that your messages will be relevant and timely to your customers. This can encourage them to take action.
  • Urgency: Use urgency tactics, such as limited-time offers or limited quantities, to encourage customers to take action quickly.

Benefits of Email Automation

Email automation is one of the most powerful tools for businesses to market and nurture customers. It’s designed to help companies reach more people, save time, and increase their ROI.

Here are a few benefits to consider using email automation in your business.

1. Automate your follow-ups

With automated emails, you can ensure that your customers receive follow-up emails when they take specific actions. This could be after they purchase, sign up for your newsletter, or attend an event.

These emails help keep your customers engaged and remind them of your business. Plus, they make it easy to send follow-up emails without manually writing them each time.

2. Personalize your Emails

Email automation allows you to personalise emails for each customer. You can include their name, location, purchase history, or anything else that’s relevant.

This helps create an individualised experience for your customers and makes them feel like you’re talking directly to them. It also helps improve your open and click-through rates, which can result in more conversions.

3. Send relevant content

With email automation, you can set up triggers to send relevant content to your customers. This could be based on their engagement, purchase history, or any other criteria you set.

This helps ensure that your customers receive content tailored to their interests. It also enables you to stay connected with them and build relationships.

4. Automate Your Workflow

When you use email automation, you can automate your entire email workflow. This includes creating emails, scheduling them, and sending them promptly.

With automation, you don’t have to worry about manually sending emails or scheduling them at the right time. You can set up your campaigns once, and email automation will take care of the rest.

5. Save time and money

Using email automation can help you save time and money. It allows you to automate your email campaigns, so you don’t have to spend time manually creating and sending emails.

Plus, with automated emails, you can increase your ROI by sending personalised and relevant content to your customers. This can result in more conversions and higher profits.

If you’re looking for a way to streamline your email campaigns and make sure you’re staying connected with your customers, email automation is the answer.

6. Improved customer experience

Automated emails can help improve the customer experience by providing timely and relevant information to customers.

For example, you can use automated emails to send personalised recommendations or abandoned cart reminders.

7. Enhanced tracking and analysis

Many email automation tools offer detailed tracking and analytics, allowing you to see how your emails are performing and identify areas for improvement. 

For example, you can see which emails have the highest open and click-through rates and use this information to optimise your email campaigns.

8. Drive sales

By sending targeted and personalised emails, such as abandoned cart emails or promotional emails, you can drive more sales and revenue for your business.

9. Increase customer retention

You can build stronger relationships and improve customer retention over time by sending timely and relevant emails tailored to your customers' needs and interests.

What is an Email Automation Workflow?

Email automation workflows are a powerful tool for businesses that want to improve customer relationships, save time and resources, and increase sales.

At its core, an email automation workflow is a sequence of automated emails triggered either by a user’s action (such as signing up for an email list or making a purchase) or by scheduled events (such as birthdays or anniversaries).

It is an essential part of any successful email marketing strategy. They enable businesses to personalise their customer experience and create deeper customer relationships. 

Automated emails can also help businesses save time and resources by automating tedious tasks such as setting up email campaigns, following up with customers, and sending reminders or notifications.

An email automation workflow typically consists of a series of emails that are triggered by a specific user action or scheduled event. 

For example, a business might use an email automation workflow to send a welcome email when someone signs up for their email list, a discount code when someone makes a purchase, or a happy birthday email when someone’s birthday is approaching.

Email automation workflows are an essential part of any successful email marketing strategy. With the right workflow, businesses can create deeper customer relationships, save time and resources, and increase sales.

How to automate your emails using Boltic

Boltic could potentially be used as part of a larger automation process, including sending emails. Here are the steps to automate emails using Boltic.

Step 1:

  • Add Email as a Destination
  • Go to the "Add Destination" page to select email as your desired communication method.
  • If you have chosen SMTP as the Destination, click the "Select Integration" dropdown to select the integrated SMTP before moving on to the next step.

Step 2:

  • Add Recipients & Subject
  • In the "To" field, add the primary recipient's email address.
  • To send the personalised report to multiple recipients, use the "Add CC & BCC" fields and separate their email addresses with commas.
  • In the "Subject" field, enter a subject line for the email.

Note: The maximum number of recipients that can be added to the "To" and "Add CC & BCC" fields is 50. You can also include parameters in the "To" and "Subject" fields using {{}} curly braces.

Step 3:

  • Configure Email Body
  • In the "Body" field, add a custom message that will be sent along with your data. You can include different parameters by using {{}} curly braces.
  • Choose a format for the email body:
  • Source: Convert the body message into HTML format
  • Style: Helps create professional-looking messages
  • Normal: Apply different heading styles to headings and subheadings in your messages
  • You can also use preformatted and pre-written email templates to maintain consistency in your emails.

Step 4:

  • Select Process Mode
  • Choose one of the following options to send the report to recipients:
  • Batch Wise Mode: Send the data to recipients in a single batch operation. For example, if you have 10 rows of data, recipients will receive all of the data in a single email.
  • Row Wise Mode: Send the data to recipients row by row. For example, if you have 10 rows of data, recipients will receive a separate email for each row.

Step 5:

  • Preview
  • Click "Preview" to see exactly how the email will appear before sending it. If you have included any email parameters in the body, they will be returned with test values in preview mode.

Step 6:

  • Save & Test
  • Click "Save & Test" to successfully configure the email.

Step 7:

  • Publish the Bolt
  • Click "Publish" and give the bolt a meaningful name and description.

Step 8:

  • Run the Bolt

Step 9:

  • After successfully sinking data to the destination, you can click on the "Schedule" to run data continuously to a destination and repeat at a given time or interval.
  • It is important to note that when automating emails, it is important to check and ensure that the automation complies with the recipient's country's data protection laws.

How to find the right Email Automation Tool

There are many email automation tools on the market, but which are the best? Here are our top eight picks:

1) Boltic

Boltic is another email automation tool that is worth considering. It offers a range of features for automating your email campaigns, including the ability to send drip campaigns, create custom automation workflows, and set up opt-in forms to grow your email list.

Other valuable features of Boltic include A/B testing, personalised messaging, and comprehensive analytics. Boltic is a solid choice for businesses looking for a user-friendly email automation platform with various advanced features.

2) Mailchimp

Mailchimp is a popular email marketing platform that offers a range of features for automating your email campaigns. It has an intuitive drag-and-drop email editor, which makes it easy to create and design emails that look professional.

One of the standout features of Mailchimp is its automation workflows. You can set up automated campaigns based on triggers such as sign-up dates, website activity, or purchase history. 

You can also segment your email lists and send targeted emails based on specific criteria, such as location or interests.

Other valuable features of Mailchimp include A/B testing, integrations with other tools and services, and extensive reporting and analytics.

3) ConvertKit

ConvertKit is a powerful email marketing platform designed specifically for bloggers and online creators. It has various automation features, including sending drip campaigns, creating custom automation workflows, and setting up opt-in forms to grow your email list.

One of the key benefits of ConvertKit is its focus on simplicity and ease of use. The platform has a clean interface and offers a range of pre-designed email templates to choose from. It also has a range of integrations with popular tools like WordPress, Shopify, and Google Analytics.

4) Drip

Drip is an e-commerce-focused email automation platform offering various advanced features. It has a powerful visual automation builder allows you to create complex workflows based on customer behaviour, such as abandoned cart emails or upsell recommendations.

Drip also has a range of integrations with popular e-commerce platforms like Shopify and WooCommerce, making it easy to sync your email campaigns with your online store. Other valuable features include split testing, personalised messaging, and comprehensive analytics.

5) ActiveCampaign

ActiveCampaign is a comprehensive email marketing platform offering various automation features. It has a powerful visual automation builder that allows you to create custom campaigns based on a range of triggers and actions.

One of the standout features of ActiveCampaign is its integration with CRM (customer relationship management) tools. This allows you to sync your email campaigns with your sales and customer data, providing a more personalised and targeted experience for your customers.

6) GetResponse

GetResponse is a popular email marketing platform that offers a range of automation features. It has a drag-and-drop email editor, which makes it easy to create professional-looking emails, and a range of pre-designed templates to choose from.

GetResponse's automation features include sending drip campaigns, creating custom automation workflows, and setting up opt-in forms to grow your email list. It also has a range of integrations with popular tools like Google Analytics and Salesforce.

One of the standout features of GetResponse is its webinar platform, which allows you to host and promote online events. This can be useful for building your email list and engaging with your audience.

7) HubSpot

HubSpot is a comprehensive marketing, sales, and customer service platform that includes a range of email automation features. It has a powerful visual automation builder that allows you to create custom campaigns based on a range of triggers and actions.

One of the standout features of HubSpot is its integration with CRM (customer relationship management) tools. This allows you to sync your email campaigns with your sales and customer data, providing a more personalised and targeted experience for your customers.

8) AWeber

AWeber is a well-established email marketing platform offering various automation features. It has a drag-and-drop email editor, which makes it easy to create professional-looking emails, and a range of pre-designed templates to choose from.

One of the standout features of AWeber is its extensive documentation and support resources, which can be helpful for businesses new to email marketing.

These are some of the best email automation tools on the market. Each has unique features and capabilities, so it's worth considering which fits your business needs best. 

Whether you're a small business owner, blogger, or e-commerce store owner, there is an email automation tool that can help you save time and effort while improving the effectiveness of your email marketing campaigns. 

No matter which tool you choose, be sure to test and optimise your campaigns to ensure you are getting the best results possible. 

Email automation can be a powerful tool for building relationships with your customers and driving conversions, so it's worth investing in a quality email automation platform.

Many email automation tools are available, and finding the right one for your needs can take time and effort.

Here are a few tips to help you find the right email automation tool:

Determine your needs

First, think about what you want to achieve with email automation and what specific features you need. 

For example, do you need a tool that can handle large lists and high volumes of emails, or do you need more advanced personalisation and segmentation capabilities?

Research and compare

Once you have a clear idea of your needs, start researching and comparing different email automation tools. Look for tools that offer your desired features at a price point that fits your budget.

Consider integrations

If you are using other marketing or sales tools, such as a CRM or e-commerce platform, look for an email automation tool that integrates with these systems. This can streamline your workflows and save time.

Support

Another essential factor to consider is the level of support offered by the email automation tool. You want to be able to get help quickly if something goes wrong or you have a question. Look for a provider that offers chat, phone, and email support.

Reporting

A vital feature of any email automation tool is the ability to track metrics. This includes tracking open rates, click-through rates, and other metrics to measure the success of your emails.

Ease of use

Look for a tool that is easy to use and has a user-friendly interface. Consider whether the tool offers templates, tutorials, or customer support to help you get started.

Reputation

Read reviews and ask for recommendations from other users to find a tool with a good reputation. Look for a tool that has a track record of delivering good results and has a high level of customer satisfaction.

Test it out

Many email automation tools offer free trials or demos, so take advantage of these to get a feel for the tool and see if it meets your needs.

The key to finding the right email automation tool is to research, consider your specific needs, and test out a few different options to find the one that works best for you.

Email Automation Takeaways

Email automation is a crucial part of any business's marketing strategy. It allows you to send personalised, targeted emails to your customers or leads at specific intervals, saving you time and effort.

Here are some key takeaways to consider when it comes to email automation:

1) Segmentation is key

One of the most significant benefits of email automation is the ability to send targeted, personalised messages to specific segments of your audience.

This can be based on criteria such as location, interests, or purchase history. By segmenting your email list and sending targeted messages, you can increase the relevance and effectiveness of your campaigns.

2) Timing is everything

The timing of your emails is crucial when it comes to email automation. Sending emails at the right frequency and time can help increase engagement and conversions.

For example, if you're running a sales promotion, send a series of emails leading up to the event, with the final email being sent on the day of the promotion.

3) Test and optimise

Testing and optimisation are crucial when it comes to email automation. You should constantly test different subject lines, headlines, and email content to see what works best. 

You should also test different sending frequencies and times to see which produces the best results. You can continually improve their effectiveness by regularly testing and optimising your campaigns.

4) Integrate with other marketing channels

Email automation is just one part of your overall marketing strategy. To get the most out of your campaigns, it's essential to integrate your email marketing efforts with other channels, such as social media and your website.

This can help you build a cohesive marketing strategy and increase the reach and impact of your campaigns.

5) Use automation wisely

While email automation can be a powerful tool, it's essential to use it wisely. Overuse or abuse of automation can lead to a decrease in engagement and even lead to people unsubscribing from your list. It's important to strike a balance and ensure that you're using automation to enhance your customer relationships, not replace them.

6) Use automation to upsell and cross-sell

Email automation can also be a powerful tool for upselling and cross-selling to your existing customers. By setting up automated campaigns based on purchase history or other data points, you can send targeted emails with recommendations for related products or services. 

This can increase the lifetime value of your customers and drive additional sales.

7) Personalise your automated emails

Personalisation is vital in email marketing, and it's essential to carry this over to your automated emails. Using personalisation tags and dynamic content, you can create emails explicitly tailored to each recipient. This can help increase engagement and conversions.

8) Monitor and analyse your results

Finally, it's essential to regularly monitor and analyse the results of your email automation campaigns. You can track metrics such as open rates, click-through rates, and conversions to see how your campaigns perform and make any necessary adjustments. 

This can help you continually improve the effectiveness of your email automation efforts.

Email automation is a powerful tool for businesses of all sizes. By following these takeaways, you can create effective and engaging campaigns that help you build relationships with your customers and drive conversions.

6 Automated Email Examples

1) Welcome Email:

A welcome email is the first email a new subscriber will receive after signing up for your email list. This email is an excellent opportunity to introduce yourself and your business and set the tone for future communications.

A welcome email might include information about your business, a special offer or discount, or links to helpful resources.

Example email:

Subject: Welcome to our community!

Hi [Name],

Thanks for signing up for our email list! We're excited to have you as part of our community.

As a thank you, we're offering you a 10% discount on your first purchase. Simply use code WELCOME10 at checkout to redeem your discount.

We'll send you regular updates about our products, sales, and special offers. We hope you find these emails valuable and informative.

If you have any questions or need assistance, don't hesitate to reach out. We're always here to help.

Best regards,

[Your Name]

2) Abandoned Cart Emails:

Abandoned cart emails are triggered when customers add items to their online shopping cart but do not complete the purchase.

These emails are designed to remind customers about the items in their cart and encourage them to complete the purchase. Abandoned cart emails often include a special offer or discount to incentivize purchases.

Example email:

Subject: Remember the items in your cart!

Hi [Name],

We noticed that you left some items in your cart on our website. We'd like to remind you about them and offer a special discount to encourage you to complete your purchase.

If you complete your purchase within the next 24 hours, you'll receive a 20% discount on your entire order. Simply use code ABANDONED20 at checkout to redeem your discount.

We hope to see you complete your purchase soon. If you have any questions or need assistance, don't hesitate to reach out.

Thanks for considering us,

[Your Name]

3) Birthday Emails:

Birthday emails are a personalised and thoughtful way to celebrate a customer's special day. These emails can include a special offer or discount and a personalised message wishing the customer a happy birthday.

Example email:

Subject: Happy Birthday!

Happy Birthday, [Name]!

We wanted to wish you a happy birthday. We offer you a 15% discount on your next purchase as a special gift. Simply use code BIRTHDAY15 at checkout to redeem your discount.

We hope you have a wonderful day and a great year ahead. Thanks for being a valued customer.

Best regards,

[Your Name]

4) Reactivation Emails:

Reactivation emails are designed to re-engage inactive subscribers and encourage them to start interacting with your emails again.

These emails might include a special offer, a survey or quiz, or a personalised message reminding the subscriber why they signed up for your email list in the first place.

Example email:

Subject: We miss you!

Hi [Name],

We noticed that you haven't been interacting with our emails lately, and we wanted to see if everything is okay. We value your relationship with us and wish to maintain in touch.

As a token of our appreciation, we're offering you a 20% discount on your next purchase. Simply use code REACTIVATE20 at checkout to redeem your discount.

We hope to see you back in your inbox soon. If you have any questions or need any assistance, don't hesitate to reach out.

Thanks for considering us,

[Your Name]

5) Onboarding Emails:

Onboarding emails are a series of automated emails sent to new customers or subscribers to help them get the most out of your products or services. These emails might include tutorials, tips, or resources to help the customer get started.

Example email:

Subject: Getting started with our service

Hi [Name],

Thanks for signing up for our service! We're excited to have you on board.

To get started, we've put together a few resources that you'll find helpful. You can find these resources by clicking the links below:

[Resource 1]

[Resource 2]

[Resource 3]

We'll send you regular updates about our service, including tips, best practices, and new features. If you have any questions or need assistance, don't hesitate to reach out.

Thanks again for choosing us, and we look forward to helping you succeed.

Best regards,

[Your Name]

6) Reporting Emails:

Reporting emails are automated emails sent regularly to update or summarise important information. These emails might include reports on sales, website traffic, or other key metrics.

Reporting emails can be a useful way to keep stakeholders informed about the performance of your business.

Example email:

Reporting Email Example:

Subject: [Company] Monthly Report: [Month] [Year]

Hi [Name],

As part of our commitment to transparency, we're sending you our monthly report for [Month] [Year]. In this report, you'll find critical metrics such as sales revenue, website traffic, and customer acquisition.

Here are a few highlights from the report:

Sales revenue: $[x]

Website traffic: [x] visitors

New customers acquired: [x]

We hope this report provides valuable insights into the performance of our business. If you have any questions or need further clarification on any data, don't hesitate to reach out.

Thanks for your continued support,

[Your Name]

From welcoming new subscribers to re-engaging inactive ones, automated emails can help you save time and effort while improving the effectiveness of your email marketing efforts.

By following best practices and using email automation wisely, you can create engaging and personalized campaigns that help you build relationships with your customers and drive conversions.

How to create an Automated Workflow in Boltic

Creating an automated workflow in Boltic is a simple process that can help you save time and effort while improving the effectiveness of your email marketing campaigns. 

Here's how to get started with email automation in Boltic:

Step 1. Sign up for a Boltic account and log in to the platform.

Step 2. From the dashboard, click on the "Automation" tab.

Step 3. Click the "Create Workflow" button to create a new automated workflow.

Step 4. Give your workflow a name and description, and then select a trigger for the workflow. A trigger is an event that will initiate the workflow, such as a subscriber joining your email list or making a purchase.

Step 5. Select the email or emails you want to send as part of the workflow, and customise the content and design of the emails. You can use templates or create your custom emails using the drag-and-drop editor.

Step 6. Set up any additional actions or conditions for the workflow, such as adding or removing subscribers from a specific list or sending a follow-up email based on a specific response.

Step 7. Preview and test your workflow to ensure it is functioning properly.

Step 8. Activate the workflow and set the frequency and schedule for the emails to be sent.

Step 9. Monitor and analyse the workflow results to see how it performs and make any necessary adjustments.

Overall, creating an automated workflow in Boltic is a straightforward process that can help you save time and effort while improving the effectiveness of your email marketing campaigns.

Where can I find automated email templates?

Boltic offers a range of email templates that you can use to create professional-looking emails for your automated campaigns.

Boltic's email templates are designed to be easy to use and customise, so you can create professional-looking emails without any design experience. By using these templates, you can save time and effort while creating engaging and effective email campaigns.

Conclusion: Why your business needs Automated Emails

Automated emails are an essential part of any business's marketing strategy. They allow you to send targeted, personalised messages to your customers or leads at specific intervals, saving you time and effort while increasing the effectiveness of your campaigns.

There are many benefits to using automated emails. Automated emails are a powerful tool for building customer relationships and driving conversions. If your business is not already using automated emails, it's worth considering a platform like Boltic to help you get started. 

Boltic offers a range of features and tools to help you create compelling and engaging automated email campaigns, including templates, a drag-and-drop editor, and analytics tools to help you monitor and optimise your campaigns.

By using Boltic's automated email platform, you can save time and effort while improving the effectiveness of your email marketing efforts.

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